Frank P. Jozsa Jr.'s College Sports Inc.: How Commercialism Influences PDF

By Frank P. Jozsa Jr.

ISBN-10: 1461449685

ISBN-13: 9781461449683

ISBN-10: 1461449693

ISBN-13: 9781461449690

​For numerous many years in the USA, athletic courses in schools and universities acquired monetary aid and assets essentially from their respective faculties and such assets as alumni and the nationwide Collegiate Athletic organization (NCAA). extra lately, despite the fact that, collage coaches assigned to athletic departments and the presidents and advertising and marketing or public family officers of colleges manage, start up, and perform fund-raising campaigns and hence receive a component to profit for his or her activities courses from neighborhood, local and nationwide companies, and from different deepest donors, teams, and firms. due to this influx of resources and fiscal capital, intercollegiate athletic budgets and kinds of activities extended and in flip, those courses grew to become more and more very important, renowned, and respected as profit and value facilities inside of American faculties of upper education.​​

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Extra info for College Sports Inc.: How Commercialism Influences Intercollegiate Athletics

Sample text

The following are examples that highlight a few of these publications and their subjects, themes, and/or results. Rachel Bachman is a reporter who writes about amateur and professional sports for the Wall Street Journal. Her article, ‘‘When Football Is an Economic Strategy,’’ discussed how much football programs contributed proportionately to the total campus revenue of 45 public schools in major sports conferences during the 2009–2010 academic year. While the group’s average was 6 %, the top five programs were LSU’s at 14 %, UA’s at 11 %, and Arkansas and UOT’s each at 9 %.

Alternatively, schools that ranked low in commercial revenue sources within these respective divisions were Western Kentucky besides OU, Morehead State besides CCS, and Florida Gulf Coast besides KSU. In other words, commercial sources contributed more revenue percentagewise to schools with outstanding, competitive, and well-regarded athletic programs. S. colleges and universities, and any conferences of schools that participate in them. While the Sports Business Resource Guide & Fact Book 2011 contained facts about schools’ television deals with networks, media rights deals with agencies, bowl championship series payouts, and number and type of sponsorships, an article published online had data denoting television rights sold by conferences.

For values of teams that competed in the 2012 Men’s Basketball Tournament in New Orleans, the ranks and valuations of these schools’ programs were as follows: University of Louisville first at $211 million, Kansas second at $146 million, Ohio State fourth at $120 million, and Syracuse University thirteenth at $82 million. For the average value of 36 3 Sports Finance schools’ basketball programs in six conferences, the Big Ten’s were each worth $68 million, ACC’s $58 million, Big 12’s $50 million, Big East’s $40 million, Pac-12’s $35 million, and SEC’s $30 million.

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College Sports Inc.: How Commercialism Influences Intercollegiate Athletics by Frank P. Jozsa Jr.


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